Music Industry Happy About ‘Least Negative Sales’ Since 2004
This week marked the release of “Recording Industry In Numbers” for 2011. And we’re reaching the tipping point, where the decline in physical sales is almost completetly equalized by the gain in digital sales.
Three key findings:
- The IFPI credits new services like Spotify, iTunes Match and Facebook integration with helping the U.S. music market finish the year flat.
- The industry has successfully lobbied some national governments to introduce graduated-response anti-piracy measures.
- In their wake, growth in downloads has continued apace and unlimited-access operators like Rdio, Mog, Spotify and a reborn Rhapsody are bringing a new revenue model to the party that, supposedly, does not cannibalise downloads.